El Puente

Institute

Brand strategy
brand IDENTITY
social
Image of El Puente Institute webpage.

Setting the standard

El Puente Institute approached me to rebrand their organization and help them redefine who they are verbally, and visually. As a returning client who I had previously helped brand their sister organization, The Bridgify Group, I was honored to jump on this amazing project.

The entire project consisted of brand strategy, visual identity, brand campaign and social media assets.

Brand
DESIGN
El Puente Institute logo.
El Puente Institute brand guide
El Puente Institute billboard.
El Puente Institute social posts.
El Puente Institute poster.
WEBSITE
DESIGN
Image of El Puente Institute webpage.
Image of El Puente Institute webpage.
THE OUTCOME

maximizing

potential

Eight weeks after launching the brand on social and publishing the website, we were able to gain 161 new followers on LinkedIn, increase post engagement by 24% and bring in 65 new leads into their database. El Puente Institute has been able to promote a brand and a website that resonates with their audience and brings pride to their team.

CORPORATE

Image of Emerge webpage.

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